• Wireless Faisalya
  • Nofa Farm Project
  • Madina Municipality
Strategy
Our strategic objective in the Middle East is to strengthen e-Saudi’s leading position in our lines of business in and to increase revenues, profitability and cash-flow.

In Saudi Arabia, our strategic objective is to build upon e-Saudi’s early market success to expand market share, grow revenues and increase profitability and cash-flow margin. We intend to achieve these objectives in each operation through the following strategies:
Continue to develop and provide leading brand names, products and services through innovative marketing programs
Offer easy-to-implement and competitive business cases
Tailor the marketing, distribution and customer care strategies to suit the regional market
Deploy and operate high-quality networks with wireless capabilities
Continue to innovate by introducing advanced technological services
Enhance profitability through efficient cost management